New fashion boutique adds to downtown Olympia's vibrancy

Couple opens second business after success with home furnishings shop in Lacey

Staff writerApril 27, 2014 

Lola Lifestyle Boutique co-owners Stevie and Jeff Olson. The downtown Olympia store fulfills her dream of owning a local boutique business.



    • Owners: Jeff and Stevie Olson.
    • Location: 522 Capitol Way S., Olympia.
    • Type of business: Women’s clothing and accessories store.
    • Years in business: Lola opened in April. The couple also have run Hawks Prairie Home Furnishings in Lacey for nearly six years.
    • Employees: Lola, 2; Hawks Prairie Home Furnishings, 14.
    • Online:;
    • Hours: 11 a.m.-7 p.m. Monday through Friday; 10 a.m.-7 p.m. Saturdays; 10 a.m.-6 p.m. Sundays. Hawks Prairie Home Furnishings: 11 a.m.-7 p.m. Monday through Saturday; noon-5 p.m. Sundays.
    • Advice to business owners: Jeff Olson: “Don’t get down on yourself when things are slow, and don’t let it go to your head when things are good. It’s about keeping your cool during the roller coaster of business.” Stevie Olson: “Do what you love and it doesn’t feel like work.”
    • Did you know? The inspiration for the business name came from their dog Lola, an 8-year-old Japanese Chin and Pekingese mix.

The husband-and-wife team of Jeff and Stevie Olson are at it again, opening a second business in April after they went into business nearly six years ago with Hawks Prairie Home Furnishings in Lacey.

The new business is Lola Lifestyle Boutique, a women’s clothes and accessories store in downtown Olympia on Capitol Way.

But while the couple is again involved with another business, the new venture largely is The Stevie Olson Show. She’s been interested in fashion for most of her life and wanted to be downtown.

“I have loved downtown since I was in high school,” she said, adding that she is a supporter of downtown and that she believes it’s about to experience an upswing.

She’s also joined the Olympia Downtown Association and wants to get involved in other ways, such as hosting a Yoga in the Park event at Sylvester Park and participating in Girls Night Out, a downtown shopping event.

She’s also about creating a different shopping experience at her store.

Walk into Lola and the lighting, design — including reclaimed lumber from a barn in Ellensburg — and color scheme feel chic. There’s also a seating area in the store where customers can sit and enjoy a beverage. Olson, 28, said she’s working toward securing a liquor license for the business. And there’s a plan to have a doorman work at Lola, she said.

Beyond the amenities, the business is about clothes.

Olson is fond of Australian fashion brands — she likes the materials they use and the cut of the clothes — so she carries Tigerlily, Ebony Eve and Blesse’d Are the Meek fashions, to name a few. There’s also a selection of denim for women and accessories, such as recycled bronze jewelry made by Tiffany Kunz, and yoga outfits by Beyond Yoga.

Jordyn Richardson, a student at Saint Martin’s University who also plays on the women’s basketball team, discovered the store and Olson though social media. She was so taken by the business that she applied to work there and now is a part-time employee.

“I love fashion and I love dressing up” said Richardson, 21.

She also couldn’t think of another store quite like Lola.

“There are just a bunch of good vibes that are going on down there,” she said.

Rolf Boone: 360-754-5403

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