This Bobbi Brown Blackberry lipstick is the perfect color for fall — snag it now before the season changes

Let me tell you, there’s something about the fall season that just calls for a deeper, moodier lipstick. And while I’ve tried a ton of shades, there’s one that I come back to year after year: Bobbi Brown’s Blackberry. Seriously, this lipstick is my go-to for fall — it’s like autumn in a tube!

Think rich, sultry berry tones that flatter pretty much everyone, from fair to deep skin tones. Every time I wear it, I feel like I’ve stepped right into a cozy fall scene, complete with changing leaves and a hot cup of coffee in hand. I’ve been obsessed with this shade for years, and honestly, I don’t think that’ll change anytime soon.

Crushed Lip Color by Bobbi Brown Blackberry, $24.25

I get it — spending around $25 on lipstick might feel like a splurge, but Blackberry is worth every penny. First, the formula. It’s creamy without being too glossy, and it has just enough staying power to make it through a few cups of coffee (and maybe a croissant or two) without needing constant touch-ups. The color payoff is perfection — it’s a deep berry with just the right balance of warmth and coolness, so it looks stunning on everyone. Plus, it can be built up from a soft wash of color (what I typically go for) to a bolder, more dramatic lip, perfect for those days when you’re feeling a little extra.

The first time I tried Blackberry, I instantly knew it was a fall must-have. I remember looking in the mirror and thinking, “Okay, this is the one.” It just has that magical ability to pull your whole look together — whether you’re bundled up in a chunky sweater or dressing up for a night out. And here’s the thing: it’s versatile. I’ve worn it with a full face of makeup, but it also works beautifully when I don’t feel like doing much and just want a pop of color to look more put-together. There’s something about that rich, berry tone that gives you an effortlessly chic vibe.

I’m definitely not the only one who has fallen head over heels for this shade. So many people rave about Blackberry for its perfect fall aesthetic. One reviewer said, “It’s the ideal blend of dark, but not too dark — a color you can wear to work and out for drinks later.” Another fan said, “It feels like fall in a lipstick — bold, yet so wearable.” Honestly, when you find a lipstick that gets this much love from so many people, you know it’s a keeper.

So, if you’re looking for that one lipstick that will make you feel like fall has officially arrived, I highly recommend Bobbi Brown’s Blackberry. It’s chic, flattering and the perfect finishing touch to any autumn outfit. I’ve tried a lot of lipsticks, but this one is my favorite in fall. Treat yourself — you’ll be wearing it all season long.

In Partnership With Us Weekly and Woman’s World

This story was originally published October 17, 2024 at 4:00 AM with the headline "This Bobbi Brown Blackberry lipstick is the perfect color for fall — snag it now before the season changes."

Maria Correa

McClatchy Commerce

Maria Correa is a writer who loves making information accessible to others and good storytelling. She began her career as a copywriter intern who had to Google “What is copywriting?” but has since gotten the opportunity to create dozens of print and social media campaigns for well-known international and local brands in English and Spanish. She’s also well-versed in the world of SEO writing. When she’s not writing articles, you’ll find Maria walking around her neighborhood in Puerto Rico, filling out the pages of a coloring book, and writing fiction stories.

Abby Kass

McClatchy Commerce

Abby Kass is a Commerce Content Editor at McClatchy covering kids/babies, pets, beauty, and more. With more than seven years experience writing and editing shopping content, Abby has a strong understanding of how important commerce content really is and its important value to readers. She loves browsing online and finding innovative, unique, and just down-right cool products. Before McClatchy, Abby started her career working for Parents Magazine where she fell in love with writing about products. She then spent six years at BuzzFeed falling deeper into the shopping world writing more than 1,500 product roundups and reviews. She sees shopping as a sport and has worked hard at mastering it in order to help make people’s lives easier as they find cool and useful products.